| Year | 2009 |
|---|---|
| Authors | Chyan Yang ,Chyan Yang, Yau-De Wang, and Han-Jen Niu |
| Paper Title | The Effects of Idolatry and Personality Traits on Impulse Buying: An Empirical Study |
| Journal Title | International Journal of Management |
| Vol.No | 25 |
| Issue.No | 4 |
| Page(s) | 633-641 |
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